CLIENT :: BEST BUY
Agency :: CP+B
Besides overseeing and writing hundreds of social media posts and banner blasts, while I was back at CP+B I worked on a quick campaign regarding Ultra HD TVs. The definition is like whoa. We also hacked into Snapchat to offer lightning deals during the Better Way to Black Friday campaign. While impressed that it worked, client ultimately wouldn’t take the risk.
Project :: ULTRA HD+
Big box stores are the best. But when it comes to the best of the best big box stores, Best Buy is best. Besides what seems like never-ending banners, Tweets, and Facebook updates, there were a few spots and pushed through some non-traditional concepts as well.